$250 Million Lesson - November 19, 1959
Download MP3November 19, 1959: Ford Motor Company announces they're pulling the plug on the Edsel after just two years and losses exceeding $250 million (over $2 billion today). Despite unprecedented market research, massive investment, and the most expensive advertising campaign in history, the Edsel became synonymous with spectacular failure.
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Richard G. Backus
π Publisher & Podcaster | ποΈ Host of The Daily History Chronicle & The Literary Deep Dive | πΌ Retired Investment Banker | πΈ Blues Musician | π Former Criminal Investigator | π Adjunct University Instructor | ποΈ Army Officer | βοΈ Prolific Writer | πΊοΈ Soldier of Fortune | Making history & literature relevant.
